Sideways, Inc. is an interactive advertising agency located in the heart of Midtown Manhattan’s Fashion District.
POSITION SUMMARY: Develop copy concepts. Write and proofread copy content across a wide variety of media.
DUTIES & RESPONSIBILITIES:
- Creative Development
- Establish copy direction
- Understand key trends
- Research and gathers product information to fully exploit reasons to buy.
- Partners with Designers to develop and present concepts and ensures copy and design complement/ elevate one another. Executes concepts through production.
- Write, edit and revise product copy for circular, direct mail, print and ecommerce. Corrects errors in formatting, spelling, punctuation and grammar.
- Communicate openly, offering up ideas and suggestions to improve the strength and clarity of our messages.