Sep 22, 2017
Freelance Work
Realtor.com is Hiring a Freelance Copywriter to Write Powerful Ad Copy

Company: Realtor.com – Posted by: Brian – Preferred job location: Anywhere

Salary:
Job Type:
Category:
Job source:
Job expires in 7 days or sooner.

Realtor.com is Hiring a Freelance Copywriter to Write Powerful Ad Copy

Job Description:

realtor.com is looking for a talented marketing and advertising copywriter – an individual who can take ideas and bring them to life through powerful and impactful prose. The copy you craft should resonate with the intended audience, and deliver messages in a meaningful and emotional way. It’s an important job; your copy will help drive sales, customer & traffic acquisition and improve customer relations through multiple media that include email campaigns, online marketing, print campaigns, video scripts, direct marketing campaigns, trade shows, newsletters, executive speaking sessions, & presentations.

Duties and Responsibilities:

  • Collaborate and work with the creative services team to ensure that their creative concepts, tactics, and copy tone are on brand, strategically sound, and delivered on deadline
  • Work with other departments & executive staff to gain insight on key messaging
  • Write brand-building, product-selling, and grammatically clean copy for audiences that include consumers (B2C) and our customers (B2B) in the real estate space
  • Any given material has the potential to be seen by millions of people, so attention to detail is a must
  • Execution of creative from concept to final proof. Ensuring accuracy for all materials
  • Brainstorming with Creative Director as well as other Departments to gain insight into key messaging points for campaigns
  • Research latest statistics and trends and best methods for incorporating into sales messaging
  • Meeting with department peers and management to set project goals and direction. Watch for campaign effectiveness and make adjustments to messaging when needed
  • Most importantly, we want someone who can write AMAZING stuff
    • You’ll be writing in a variety of formats: long-form website copy, effective headlines, tag-lines, calls to action, product descriptions, and more, so the work will be fun, exciting and challenging – you WON’T be bored, and your work will make an impact

  • Employer: Realtor.com | Salary: | Job Type: | Category: | Job source: | Job expires in 7 days or sooner.


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