We are currently looking for a writer who has a business background and the aptitude to understand how modern technology can improve a company’s best practices.
The client is a B2B consulting firm that provides technical solutions to large businesses (nothing under 100M gross per year) to improve user experience, accessibility, and legal compliance. They specialize in cloud integration and technical M&A due diligence. Target audience includes high-level business executives and senior IT team members. We need someone who can write articles that will engage this audience – while the content must be highly informed, the wording must not be too technical.
While the client provides a wealth of different solution types, the blog will focus on three main topics of interest: digital accessibility, cloud data integration, and M&A technical due diligence. The target audience (whether executives or IT leadership) must be clear and consistent throughout the piece, and language must be both concise and precise (as our audience has limited time and won’t be looking to slog through long, convoluted sentences or fluff!)